Korean skincare has transformed beauty routines across the UK and it’s not hard to see why. Effective ingredients, thoughtful formulations and prices that don’t require a second mortgage. But with so many brands out there, where do you start?
Here are the Korean skincare brands we stock at House of Korea and exactly what makes each one worth trying.
COSRX
COSRX is arguably the most recognisable name in K-beauty globally. Their philosophy is simple – effective ingredients, no unnecessary extras. If you’re new to Korean skincare, COSRX is the best place to start.
Their Advanced Snail 96 Mucin Power Essence is one of the best-selling Korean skincare products in the world for good reason — it hydrates, repairs and fades blemish marks all in one step.
👉 Shop COSRX: Buy Cosrx Sunscreen Online in the UK | House of Korea
Beauty of Joseon
Named after Korea’s Joseon dynasty, this brand draws on traditional Korean herbal medicine (hanbang) to create products that genuinely deliver. Every formula balances ancient ingredients with modern skin science.
Their Glow Deep Serum (rice and niacinamide) and Relief Sun (rice and probiotics SPF) are two of our bestsellers and for good reason.
👉 Shop Beauty of Joseon: Buy Beauty of Joseon Skincare Online in the UK | House of Korea
SKIN1004
SKIN1004 specialises in one hero ingredient – Madagascar Centella Asiatica. If your skin is sensitive, reactive, acne-prone or in need of barrier repair, this is the brand for you.
Their Madagascar Centella Ampoule is a cult product, high concentration centella asiatica at a price that makes it one of the best value treatments in K-beauty.
👉 Shop SKIN1004: Buy Skin1004 Sunscreen Online in the UK | House of Korea
Haruharu Wonder
Haruharu Wonder builds their products around traditional Korean ingredients – most notably black rice, which is rich in antioxidants and amino acids. Their formulas are gentle, minimalist and brilliant for dry and dehydrated skin.
Their Black Rice Hyaluronic Toner is a customer favourite, deeply hydrating without any heaviness.
👉 Shop Haruharu: Buy Haruharu Wonder Skincare Online in the UK | House of Korea
Tirtir
Tirtir is best known for creating products that work beautifully across different skin tones, something Korean beauty hasn’t always been celebrated for. Their Milk Skin Toner is a hero product for dry and sensitive skin, delivering intense hydration in a lightweight formula.
👉 Shop Tirtir: Buy Tirtir Foundation Online in the UK | House of Korea
Biodance
Biodance specialises in hydrogel masks and barrier-focused skincare. Their masks are a step above standard sheet masks – the hydrogel format moulds to the face for maximum ingredient absorption and a genuinely spa-like experience.
👉 Shop Biodance: Buy Biodance Korean Skincare & Collagen Masks | House of Korea
Medicube
Medicube is a results-driven brand focused on pores, oily skin and skin texture. Their Zero Pore Pad 2.0 is a weekly treatment that visibly minimises pores and controls shine, a favourite for anyone with oily or combination skin.
👉 Shop Medicube: MEDICUBE – HOUSE OF KOREA
SOONDING
SOONDING is one of K-beauty’s rising stars, a gentle, coconut-based range perfect for sensitive, dry and combination skin. Their Coconut Jelly Pudding Cleanser is one of the most satisfying cleansers we stock – effective, gentle and genuinely enjoyable to use.
👉 Shop SOONDING: SOONDING – HOUSE OF KOREA
Roundlab
Roundlab has built a loyal following for their clean, minimal formulations built around natural Korean ingredients. Their Dokdo range uses deep sea water from Korea’s Dokdo Island – rich in minerals and brilliant for balancing and hydrating skin. Their Birch Juice Sunscreen is one of the most loved lightweight SPFs in K-beauty right now.
👉 Shop Roundlab: Buy Roundlab Sunscreen Online in the UK | House of Korea
DOCTOB
DOCTOB is our premium brand, professional-grade microbiome skincare designed for damaged, sensitive or mature skin. If you’re dealing with a compromised skin barrier or want a serious anti-aging routine, DOCTOB is where to invest.
Their formulas are vegan, microbiome-friendly and built around long-term skin health rather than quick fixes.
👉 Shop DOCTOB: Buy Doctob Skincare Online in the UK | House of Korea
Shop All Brands at House of Korea
Every brand above is available at House of Korea with free UK delivery on orders over £25. All products are authentic and sourced directly.
👉 Authentic Korean Skincare UK | Free Samples & 48hr Delivery | House of Korea – browse by brand, skin type or concern
